Under what name can a person act as a contractor or sell a home improvement?

A person must operate under the name under which they are licensed to act as a contractor or sell a home improvement. This requirement ensures that all business activities are conducted transparently and within legal boundaries, providing clients with a clear understanding of who they are engaging with. By using the licensed name, consumers can verify the legitimacy and credentials of the contractor, which helps maintain professional standards in the home improvement industry. Operating under any name that is not registered or licensed would lead to confusion and could potentially violate state regulations, thus undermining consumer protection and accountability in the industry.